Top 10 Washing Machine Brands in India

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There has been a staggering amount of change in the customer profile of the washing machine industry in India in the last couple of years. Income levels have advanced at a laudable rate, and now more people have the dispensable assets to buy products such as washing machines.

Buyers are now looking for determinants like design, trends, and quality of products rather than just the prices. The visual appeal of commodities has also become an essential criterion in this regard.

Washing machines are no longer regarded as luxury appliances for the middle class who are getting bigger at a decidedly quick pace-but as well as for the youth, who holiday a lot outside India, buy expensive products, or experiment with western food.

They have become an essential part of daily lives. Lifestyle changes have meant that appliances that have high-tech facilities are also enjoying a lot of popularity now.

India’s Washing Machine Industry Current Scenario

There has been a change in the levels of aspiration across India, and it’s evident in the Tier II cities as well. These cities are going for fully automatic washing machines. The market’s growth is expected to be thwarted by the availability of laundry shops. COVID-19 brought the importance of apparatuses in most houses.

India’s washing machine market is projected to witness a CAGR of over 3% during 2020-2025. LG, Samsung, IFB, Whirlpool, Videocon, and Godrej are the leading players in the washing machine industry of India

The Fully Automatic washing machine Market is expecting to grow. North India prefers semi-automatic machines whereas, in the South, completely automatic ones are more preferred.

List of Top 10 Washing Machine Brands in India

LG

Providing a varied range of semi-automatic, fully-automatic, front-load, and top load washing machines, LG takes the first position. LG uses different and modern innovative technologies to give its customer’s washed clothes with minimum maintenance fees.

Samsung

Taking the second position, Samsung provides its customers with trendy, visually appealing, and artificially intelligent induced models. Built with several features like automated drying and eco bubble, Samsung implements the best to its audience.

IFB

The leading brand of fully automatic washing machines in India, IFB provides stable and modern technology to its customers. It also provides top-loading machines though it specializes in front ones.

Bosch

A durable and user-friendly German brand, Bosch promises stability to its audience while rendering sleek and modern designs. Providing technologies and features are never seen before, Bosch makes sure it caters to its customer’s needs.

Whirlpool

Next on our list is Whirlpool. Providing technology with comfort this brand offers a wide variety of washing machines and even the famous 360’ top-loading machine.

Haier

Offering different features at an affordable rate, this Chinese company is easily one of the best companies to invest your money in.

Onida

Comprehensive for middle-class Indian families who want to spend in a washing machine on a budget, Onida offers sleek designs that give you clean clothes.

Panasonic

Implementing automatic top-load and front-load and semi-automatic washing machines, Panasonic offers A+ characteristics to its audience.

Godrej

An Indian brand that is loved by all, Godrej boasts exuberant features like Anti-crease technology, fuzzy logic, and child lock traits.

BPL

Last on the list, BPL provides traits like an HG drive copper motor, 180-degree hinge, and a digital LED display. Boasting a loyal audience, this brand makes sure it never lags in technology.

India washing machine industry growth prospects

It is estimated that by 2030 the industry will have 590 million customers in the urban areas. The per capita expenditure by the time has been calculated at INR 50 thousand, which makes India a tremendous and profitable market for washing machine companies.

A study by the McKinsey Global Institute predicts that the number of middle-class families who earn between INR 2 and 10 lakh will go up to 128 million by 2025. At that time, it is estimated to account for 41 per cent of the population.

Last Updated on September 10, 2021