Ice Cream Market

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The Ice Cream Market in India is developing very fast. The segment has huge scopes for development as there is much untapped potential in the market.

Ice Cream Market - Overview

The Ice Cream Market in India is an important segment of the FMCG sector in India. Consumption of ice creams is high during summers in India as the summers are too hot. The Ice Creams provide a cool relief from the sweltering heat of the sun. The mouth watering dollops and ice candies are enjoyed by people of every age. In India, the per capita consumption of ice cream is extremely low, around 250 ml per annum, in 2004, in comparison to the international per capita consumption, which is around 2 ltrs.

Ice Cream Market - Companies

  • Amul
  • Kwality Walls
  • Vadilal
  • Thacker's
  • Rollicks
  • Mother Dairy
  • Metro
  • Big Ones
  • Dinshaw
  • Arun

Ice Cream Market - Major Players

  • Amul: The Amul of the Gujarat Co-operative Milk Marketing Federation (GCMMF) is one of the major ice cream brands in India. The Amul brand of Ice Creams is worth Rs 3,500 crore. The company has invested nearly Rs 120 crore for expanding its capacity to 1.8 million liters per day in the period 2005 - 2007. Amul has introduced several unique flavors like cheese almonds, lychee, and figs. The Amul is a statement for quality food products and it is extremely popular.

  • Kwality Walls: This brand is owned by Hindustan Lever Ltd (now Uni Lever) and is another popular ice cream brand. The company offers a variety of flavors, which is enjoyed by different age groups. In the year 2004, Kwality Walls earned Rs 93 crore by selling 8.60 million litres of ice-cream.

  • Mother Dairy: The product introduced by the National Dairy Development Board, has a superficial penetration in the Ice Cream Market.

  • Vadilal: The product is manufactured by the Vadilal Group. The market of this brand is concentrated in the state of Gujarat.

Ice Cream Market - Multinational Brands

  • Wells Dairy Inc
  • Blue Bunny
  • Baskin Robbins
  • Candia Cream Bell

Last Updated on 3/16/2011