ORMAS (Orissa Rural Development and Marketing Society)
ORMAS (Orissa Rural Development and Marketing Society) is a self-governing apex body, which is run by the Panchayati Raj Department under the Government of Orissa. The main aim of ORMAS is to facilitate a better livelihood to the rural poor of Orissa by implementing advanced technologies.
The main objective with which the state government has set up the Orissa Rural Development and Marketing Society under the supervision of Panchayati Raj Department, are-
To incorporate better technology
The chief activities of the industrial sectors of ORMAS include Handloom, Handicraft and other Utility items. Apart from these three items, Orissa Rural Development and Marketing Society is also involved in manufacturing minor forest and agri-based products which possess a great foundation of raw materials and skills. The activities carried out by ORMAS (Orissa Rural Development and Marketing Society) involve producing siali and sal leaf plate and cups, hill broom, Rock Bee honey processing, dal processing, kewda leaf products, and many more. ORMAS also does a countrywide networking for marketing purposes for products such as Tamarind, Amla, Harida, Kalmegh and few other MFPs and medicinal plants. In the recent period, ORMAS promoted few more agricultural rural products for a better trading such as Onion, Turmeric and Ginger.
ORMAS also facilitates proper input connections for the promotion of these rural products. ORMAS works at macro-level that ensures smooth implementation of the programs involved in the welfare activities. The other activities of the ORMAS include helping in the formation and promotion of Self Help Groups, to facilitate the banking operations of the SHGs, and to offer marketing linkages with lucrative prices to the producers. The ORMAS also facilitates capacity building of the self-help groups by offering them basic orientation and training to develop their skill further. Moreover linkages are created by the ORMAS for meeting the infrastructure requirements of these groups and to provide them the appropriate technology required for further development. The ORMAS (Orissa Rural Development and Marketing Society) have taken up product promotion programs as well in order to supply more standardized products.
last Updated 25/05/2011
- To provide new marketing strategies for better networking
- To undertake development measures to sharpen the skills of the rural producers to generate better products
The chief activities of the industrial sectors of ORMAS include Handloom, Handicraft and other Utility items. Apart from these three items, Orissa Rural Development and Marketing Society is also involved in manufacturing minor forest and agri-based products which possess a great foundation of raw materials and skills. The activities carried out by ORMAS (Orissa Rural Development and Marketing Society) involve producing siali and sal leaf plate and cups, hill broom, Rock Bee honey processing, dal processing, kewda leaf products, and many more. ORMAS also does a countrywide networking for marketing purposes for products such as Tamarind, Amla, Harida, Kalmegh and few other MFPs and medicinal plants. In the recent period, ORMAS promoted few more agricultural rural products for a better trading such as Onion, Turmeric and Ginger.
ORMAS also facilitates proper input connections for the promotion of these rural products. ORMAS works at macro-level that ensures smooth implementation of the programs involved in the welfare activities. The other activities of the ORMAS include helping in the formation and promotion of Self Help Groups, to facilitate the banking operations of the SHGs, and to offer marketing linkages with lucrative prices to the producers. The ORMAS also facilitates capacity building of the self-help groups by offering them basic orientation and training to develop their skill further. Moreover linkages are created by the ORMAS for meeting the infrastructure requirements of these groups and to provide them the appropriate technology required for further development. The ORMAS (Orissa Rural Development and Marketing Society) have taken up product promotion programs as well in order to supply more standardized products.
last Updated 25/05/2011
